Thursday, October 10, 2013

The Purple Egg Seminar

We are pleased to announce a brand new seminar from ITSC and The Business Brainery. Learn all about it at and contact us today to find out how to have this program presented to your group.

Friday, April 19, 2013

The word of the day is Profitability

Profitability, The state or condition of yielding a financial profit or gain. It is often measured by price to earnings ratio.” This definition comes from When you break the word down you have ‘profit’ and ‘ability, your business’s ‘ability’ to make a ‘profit’.
What does profitability mean to you? What is should mean is that you are able to conduct your business in such a way that you cover your expenses, cost of goods sold and after you pay yourself you still have money left to reinvest in your business. Sound complicated, confusing, impossible maybe! Maybe you just don’t care. In which case you can stop reading now and go on to doing something else.

Now, if you are still reading you must be interested in finding ways to improve your business’s profitability.

  • What are your costs of goods sold, your general expenses, what are your ratios for cost of goods against sales, or expenses against sales?
  • What should they be?
  • How do you get them to where they should be? Are you paying yourself? Should you be?
  • Are there expense leaks? How do you stop cash from leaking out? 
  • Paying yourself? How much? Are you making a living? 
  • Is your pricing appropriate for your business, your quality, your desired growth? 
  • Who is your client? What are their expectations? Are you priced to attract your target
  • demographic?
  • What goals do you have for your financial future and that of your business? 
  • How do you assure profitability? And the list goes on… 
  Scared, frustrated, confused, lost, all of the above? The good news is there is help for you. We have more than thirty-five years of experience in creating profitable, custom price lists for businesses just like yours. We will begin by addressing many of the questions listed above and then help you create a pricing model which will be appropriate for your business and your future goals.

 And we won’t leave you there. We will consult with you once a quarter for one year after the initial pricing structure is complete to assure what we have created with you is right for you and your business. If necessary we will make modifications along the way to help you reach your financial goals.
 Call before May 1st and save 30% on these services!
      Ready to get started, contact us right now! Simply fill-out this form or call us at 208-733-8297.
Find us on the web at

Monday, December 10, 2012

Got Questions about your business. We can help with a FREE consultation!

What are your New Year Resolutions

2013 brings about the opportunity to correct the things which are keeping us from full success in our business. What resolutions do you need to make? And more importantly, how are you going to successfully implement these changes?  WE CAN HELP!

The current economy has had a major impact on all of us. The question becomes, what are we going to do about it? WE CAN HELP!

How? By offering you a FREE one hour telephone consultation!    During this consultation we will discuss those things which are most concerning and are having the biggest impact on your business. We have thirty-one years of experience in small business and management. Let us put our experience to work for you!

During the phone consultation we will help you identify the specific areas where you need to direct attention and give you advice on how to get started. Some of the areas you may consider are:

  • Managing your business in a poor economy
  • Debt management
  • Creating marketing which works
  • Understanding the numbers
  • Profitable pricing structures
  • Time management
  • Or there may be something else?

This consultation is valued at $250 and is yours free with no further obligation. If you choose to continue to work with us we have a variety of consulting packages and services to assist you.

So, now is the time to get those tough questions asked and let us help you find solutions which will bring you more success in 2013 and the future.

What do you have to lose, an hour of your time?   What do you have to gain?  A more profitable and productive future for your business!

You must fill-out the web form to get started . Please answer the questions fully so we can make the best use of our time on the phone.  Call us today at 208-733-8297

Thursday, October 25, 2012

Increase sales in 2013—Pre-release Sale—Introducing 2013 marketShare Market Planning Calendar and Workbook on DVD

New and updated for 2013, get a jump on your marketing plan for next year with this great resource from Industry and nationally recognized marketing and management expert Stacey Friedlein, Cr. Photog, PPA-ABI, CBM, S-PPANI

In it you will find:
• New updated information on social media and internet marketing.
• Step-by-step instructions for laying out a successful marketing plan for your business.
• Tips on selecting the appropriate media for effectively getting your message out.
• A sample promotional marketing calendar to use as a guide in your planning.
• Useful planning and evaluation forms to manage and gauge the success of your promotions.

This resource has been used by hundreds of small business owners to create and manage their marketing efforts.

The 2013 marketShare Market Planning Calendar and Workbook on DVD will be released on November 5, 2012.  You can save by pre-ordering your copy today.

All orders received by Friday, November 2 will receive a their 2013 marketShare Market Planning Calendar and Workbook on DVD for the low introductory price of $29.95*.  That is a savings of $20.00 off of the cover price.

Additional Bonus Offer—Each purchase made by November 2 will also receive certificate for one-hour of telephone consulting with the author.  This is a $125 value included absolutely free.

To order your 2013 marketShare Market Planning Calendar and Workbook on DVD simply go to:
*plus shipping and handling of $4.95.

Don’t wait order yours today.

Tuesday, January 3, 2012

Putting money down a rat hole

Have you ever attended a seminar, convention on workshop and heard a great speaker. They filled you with great ideas about how to improve your business, get more customers, and make more money. You leave full of ideas and motivated to change.

Then you get back home and the notebook full of ideas and the marketing package you bought from the speaker gets thrown in ...a drawer and forgotten. Why, because you may not have any idea how to implement the ideas into you business. 

Often it is because the speaker told you of their success but weren’t in a position to help you modify their ideas for your circumstances.

This is where we can help. We have worked with hundreds of small business owners to help them tailor a marketing program which works. We work one-on-one with you to learn about your business and your potential customers. From there we help you modify marketing ideas and strategies to attract your targeted clients.

We want to help you. Before you invest another dime in someone else’s marketing ideas only to toss them aside without putting them to use you need to call us. We will help you decide what marketing will be most beneficial for you and your business, create a plan for implementing the concepts and a process for reviewing how well they worked for you.

This year instead of investing in more ideas which get thrown in the drawer—call us—we will help you put together a plan which will address your business and maximize your success. Rather than buy a canned marketing program we will help you create your own customized plan. And we can do it for about what you would invest in the canned plan—contact us today.

To get started send us an e-mail or call us at 208-595-4234.